字,有表达。 Type, with a voice.

Our approach

We help brands find their voice in type.

Mallikātype is a CJK type design studio crafting contemporary Chinese, Japanese, and Korean typefaces for modern brands.

Our work helps organizations communicate clearly and consistently across languages, cultures, devices, and platforms.

Work

Typeface systems for contemporary identity.

Chinese serif type specimen

Jinhua Serif

Warm editorial serif for titles, subtitles, and short reading text.
Chinese and Latin type specimen

Mallikā Slab

The first Chinese typeface in a slab serif style.
TPTQ Chinese type specimen

TPTQ CJK

Chinese type design for Typotheque’s CJK collection, developed for multilingual typography.
29LT Zarid Hanzi type specimen

29LT Zarid Hanzi

Chinese type designed for 29LT to match the Arabic and Latin forms of Zarid Sans.
Mallikā CJK type specimen

Mallikā CJK

Our core CJK type family: a neutral, versatile system designed for a wide range of brands and applications.

Capabilities

Built for brands that operate across scripts.

Brand typefaces

Headline, text, and multilingual font libraries shaped for identity systems.

Applied typography

Typeface use for print, advertising, digital media, signage, and campaigns.

Product fonts

Embedded fonts for software, hardware, mobile apps, and connected devices.

Typeface matchmaking

Matching CJK typefaces with typefaces for other writing systems.

The Mallikātype team

Rational craft, contemporary voice, global standards.

Founded in 2019, Mallikātype is an independent type design studio based primarily in Hong Kong and Shanghai. Our diverse team brings together different perspectives and a shared commitment to thoughtful craftsmanship and lasting quality.

We collaborate with foundries and creative teams around the world, bringing care and precision to every stage of type design.

Consulting

Start a conversation about brand, product, or multilingual type.

contact@mallikatype.com